Recipe Development,

Food  Photography 

& Styling

Hi, I’m Chelsea Shine. I’m the recipe developer, food photographer and stylist behind the scenes here at Shine Dining, based in Auckland, New Zealand. If you can’t already tell, I live and breathe all things food. 

Dreaming up new recipes, getting in the kitchen to test them and communicating through food photography is my passion and creative outlet. 

My creativity combined with my experience as a private chef and holistic health coach help me to bring you recipes that are easy to follow, nourish the body and delight the tastebuds. 

My speciality is making healthy food taste delicious and creative recipes that are a little bit different.

Recipe Developer and Food Photographer


I offer a range of services and packages including:

Recipe Development: Looking for origional recipes to beautifully showcase your product and inspire your customers? Developing fresh, creative and deliciously healthy recipes is my speciality. From writing and testing easy to follow recipes, to styling and photographing, I can create recipes that taste as good as they look. What better way to entice and engage with your customers on your brands social media, blog or website. Recipes can be created to suit any dietary or nutritional requirements. 

Food & Product Photography: Need thumb-stopping imagery to help your brand or product story come to life? Have current recipes that need to be revamped with irresistible new photos? I can help with this and more!

Content Creation (Food, Cooking & Wellness): In need of a collection of fresh images or engaging Instagram Reels (or Tik Tok videos) to stay current and front of mind with your audience? Whether you'd like to promote a new product, showcase the making of a recipe, educate with cooking or wellness tips, or collaborate on a bigger project, I'm bursting with ideas and would love to create beautiful, fresh content for your brand. 

Let’s chat! Drop me an email at [email protected] to discuss your project details and chat about what I can do for your brand! 

Check out some of my latest work below.



“Chelsea is an absolute pleasure to work with. Her photography, recipe development and content creation is fabulous as is her audience engagement. One of our key KPIs is tracking shares and saves on posts. Chelsea’s content delivered some of the highest results under both of these metrics for our latest campaign. This just shows that her content truly is engaging and providing results for our brand – her audience love it so much, they want to come back to it later or share it with a friend!”

Ash Lynch, Director of Social Media & Influencer Marketing for Studio Nash (Client: Red Seal)



“Chelsea is an absolute delight to work with. She's so professional and creates beautiful content that our community loves. She's very skilled at creating recipes that are easy to execute, making them perfect to share on social media. One of the Reels she created generated record-high engagement on our Instagram page. I would highly recommend working with her!”


Liza Wick, Head of Digital for Tailor Skincare